Best independent cosmetics brands in China (2026)
Last updated: September 2026 · Independently curated by damigrow
The standout independent cosmetics brands in China right now are Florasis 花西子, Perfect Diary 完美日记 and Winona 薇诺娜 — loved for their results and consistently well reviewed.
Comparison at a glance
| # | Brand | Known for | Price | Rating | Buy | Save |
|---|---|---|---|---|---|---|
| 1 | Florasis 花西子Florasis 花西子 | Heritage-carved makeup | ¥24 | — | florasis.com ↗ | |
| 2 | Perfect Diary 完美日记Perfect Diary 完美日记 | Trend-led colour cosmetics | ¥45 | — | perfectdiary.com ↗ | |
| 3 | Winona 薇诺娜Winona 薇诺娜 | Sensitive-skin dermocosmetics | See price on store ↗ | — | winona.cn ↗ | |
| 4 | Proya 珀莱雅Proya 珀莱雅 | Affordable anti-aging | See price on store ↗ | — | proya.com ↗ | |
| 5 | Chando 自然堂Chando 自然堂 | Himalayan-sourced hydration | See price on store ↗ | — | chando.com ↗ | |
| 6 | Flower Knows 花知晓Flower Knows 花知晓 | Ornate vintage-style makeup | See price on store ↗ | — | flowerknows.com ↗ | |
| 7 | ZEESEA 滋色ZEESEA 滋色 | Museum-collab colour makeup | ¥28 | — | zeeseacosmetics.com ↗ | |
| 8 | Joocyee 酵色Joocyee 酵色 | Trend colour cosmetics | ¥15 | — | joocyee.com ↗ | |
| 9 | PechoinPechoin | Classic Chinese skincare brand | ¥105 | — | pechoin.com ↗ | |
| 10 | HanyulHanyul | Natural ingredients from Korea | See price on store ↗ | — | hanyul.com ↗ | |
| 11 | InoherbInoherb | Herbal-based skincare products | See price on store ↗ | — | inoherb.com ↗ | |
| 12 | Scent LibraryScent Library | Unique fragrance and skincare | ¥9 | — | scentlibrary.com ↗ | |
| 13 | YuesaiYuesai | Asian beauty and skincare | See price on store ↗ | — | yuesai.com ↗ | |
| 14 | PolaPola | Luxury skincare solutions | See price on store ↗ | — | pola.com.cn ↗ | |
| 15 | Baique LingBaique Ling | Chinese herbal beauty products | See price on store ↗ | — | baiquelin.com ↗ | |
| 16 | OlayOlay | Anti-aging skincare solutions | See price on store ↗ | — | olay.com.cn ↗ | |
| 17 | MedihealMediheal | Sheet masks and skincare | ¥104 | — | mediheal.com ↗ | |
| 18 | LilybyredLilybyred | K-beauty inspired color cosmetics | See price on store ↗ | — | lilybyred.com ↗ | |
| 19 | YunifangYunifang | Natural skincare with herbal ingredients | See price on store ↗ | — | yunifang.com ↗ | |
| 20 | AupresAupres | Japanese-inspired skincare solutions | See price on store ↗ | — | aupres.com.cn ↗ | |
| 21 | Forest CabinForest Cabin | Natural ingredients and eco-friendly | See price on store ↗ | — | forestcabin.com ↗ | |
| 22 | DHCDHC | Japanese skincare and cosmetics | See price on store ↗ | — | dhc.com.cn ↗ | |
| 23 | JALA GroupJALA Group | Innovative beauty solutions | See price on store ↗ | — | jala.com.cn ↗ | |
| 24 | FANCLFANCL | Preservative-free skincare | ¥148 | — | fancl.com.cn ↗ | |
| 25 | Shiseido ChinaShiseido China | Luxury skincare and cosmetics | See price on store ↗ | — | shiseido.com.cn ↗ |
1. Florasis 花西子 — Heritage-carved makeup
【Points-Redeemable】OGP Sleep Mask & Hairband Gift Set · ¥24 · Buy on florasis.com
2. Perfect Diary 完美日记 — Trend-led colour cosmetics
Perfect Diary Essence Eyeshadow Quad · ¥45 · Buy on perfectdiary.com
3. Winona 薇诺娜 — Sensitive-skin dermocosmetics
Soothing Repair Cream · See price on store ↗ · Buy on winona.cn
4. Proya 珀莱雅 — Affordable anti-aging
Double Anti-Aging Serum · See price on store ↗ · Buy on proya.com
5. Chando 自然堂 — Himalayan-sourced hydration
Himalaya Water Cream · See price on store ↗ · Buy on chando.com
6. Flower Knows 花知晓 — Ornate vintage-style makeup
Swan Ballet Lipstick · See price on store ↗ · Buy on flowerknows.com
7. ZEESEA 滋色 — Museum-collab colour makeup
ZEESEA Oil-control Concealer Powder · ¥28 · Buy on zeeseacosmetics.com
8. Joocyee 酵色 — Trend colour cosmetics
9. Pechoin — Classic Chinese skincare brand
New arrival · ¥105 · Buy on pechoin.com
10. Hanyul — Natural ingredients from Korea
11. Inoherb — Herbal-based skincare products
12. Scent Library — Unique fragrance and skincare
13. Yuesai — Asian beauty and skincare
14. Pola — Luxury skincare solutions
15. Baique Ling — Chinese herbal beauty products
16. Olay — Anti-aging skincare solutions
17. Mediheal — Sheet masks and skincare
Tea Tree Clear Set · ¥104 · Buy on mediheal.com
18. Lilybyred — K-beauty inspired color cosmetics
19. Yunifang — Natural skincare with herbal ingredients
20. Aupres — Japanese-inspired skincare solutions
21. Forest Cabin — Natural ingredients and eco-friendly
22. DHC — Japanese skincare and cosmetics
23. JALA Group — Innovative beauty solutions
24. FANCL — Preservative-free skincare
New arrival · ¥148 · Buy on fancl.com.cn
25. Shiseido China — Luxury skincare and cosmetics
Frequently asked questions
What is the best cosmetics brand in China?
Florasis 花西子 is the most recommended, followed by Perfect Diary 完美日记.
How are these China brands selected?
Brands are chosen for their standout products, strong customer reviews, and an easy path to buy on their own store.